From the company website:
UTV True Games was founded in January 2008 by Jeff Lujan on the premise that online gamers deserved better. The first order of business for delivering a high-quality player experience was to partner with a world-class developer. In February, UTV True Games and Petroglyph Studios committed to work together on a new kind of micro-transaction based MMO. By May, renowned European publisher, GOA shared the vision and committed to work with UTV True Games. In August, UTV, a global media and entertainment company based in India, not only partnered with UTV True Games but made a major equity investment. UTV True Games is based in Orange County, California and released its first title, Warrior Epic, in May 2009. Its second game, Mytheon, is due to be released in Q1 2010.