"Welcome to Goniff Bastid's Travelling Emporium of Goods and Marvels! Draw closer - I will show you deas upon deals. You want weapons? Boy do I have weapons; weapons so sharp they cut their own prices. We're talking prices so low a dust mite can reach them."
Goniff is a travelling merchant whose caravan was attacked by Bloodbeard's bandits. He also runs a travelling emporium.