Vanillaware (ヴァニラウェア有限会社) is a Japanese video game company development studio. Previously, they were known as Puraguru from 2002 until 2004, when they renamed as Vanillaware. The studio's past projects have specialized in 2D, or sprite-based, game design. They have garnered positive attention from fans and game media alike for embracing 2D game design in a market dominated by 3D games. Vanillaware has developed 2 games for the PlayStation 2 and one for the Wii. The company was formed from the Atlus project team which had developed Princess Crown for the Sega Saturn in 1997.